Direct-to-film (DTF) printing arrived in the printing and decorating industry sometime in 2020 and has been shaking things up ever since. So why is this method trending and what makes it such a game-changer in the printing world?

Two zip-up hoodies on hangers: one in olive green with bold white branding and the other in grey with a colourful printed design.

1. It’s budget friendly

Newbie printers are jumping on the DTF bandwagon – and we can see why. With minimal start-up costs, DTF is a budget friendly option for decorators starting their journey, without compromising on quality.

2. It’s Versatile

The DTF printing process involves the transfer of a print directly onto a garment or other item, using heat and special transfer film. The key here is that DTF works on so many fabrics – from polyester to cotton to ceramic, making it easy to transfer designs onto virtually any surface!

Five hoodies in beige, blue, pink, and pastel shades hanging on white hangers.
Five hoodies in pink, blue, grey, green, and burgundy hanging on white hangers.

3. It’s environmentally friendly

DTF is also trending due to its reduced environmental impact compared to traditional printing methods. It uses less ink and generates less overall waste, making it a hit for eco conscious businesses and customers alike.

4. It delivers high quality results

DTF printing is known for its vibrant colours, sharp details and durable prints. Unlike some other techniques, DTF doesn’t crack, fade, or peel easily, ensuring the designs remain intact even after multiple wears and washes!

Grey zip hoodie with bold colour print.

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